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Win the bid with a more versatile and cost-efficient binder

ENCOR® 317 high-performance vinyl acrylic is a new binder that meets Master Painters Institute® (MPI®) standards (based on internal studies and testing) in interior coating formulations. Paint contractors rely on these standards to determine the right mix of cost and quality in many architectural coatings. Traditionally, vinyl acrylics have struggled to meet the performance benchmarks set by MPI®. With this new product from Arkema, we are making it easier for formulators to win the bid and meet higher paint quality standards with more versatile and cost-efficient materials.

Technology

  • High-performance Vinyl Acrylic

Application

  • Interior Architectural Paints and Coatings

Performance

  • Increased TiO2 efficiency
  • MPI® cleansability and tint strength
  • Outstanding scrub resistance • A balanced washability profile for hydrophobic and hydrophilic stains
  • Very good block resistance
  • Formulating versatility with a single resin to eliminate blending multiple paint chemistries
  • Good touch up properties

Eric Dumain

Global Marketing Director, Coating Resins Business Unit

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